If your content has been rejected, the chances are you’ve been given a reason. Well, most of the time.
If you’re one of the lucky ones, and the reasoning make sense, it’s a good opportunity to revisit your content and look for the offending items. Is it an image that breaks guidelines? Is it a restricted keyword or phrase? Would your content be significantly harmed if all instances were removed or modified?
If you answered yes to thethe last question, our recommendation is to make the change and resubmit. Although it’s always preferable to have the A+ go up in your preferred form, our experience has taught us that even minor disputes with the Vendor Central editorial team can drag on for months. The price of a few small amends is worth paying to avoid the potential of weeks of lower conversion.
Pros: Resolves the problem quickly, low overall cost
Cons: Content is no longer fully optimised/consistent across all platforms/locales, message may become diluted/fragmented, reasoning may not be given or might be unreasonable