Expert Solutions for Global Content

We’ve spent 10 years helping brands create and deliver content to retailers around the world. Along the way, we’ve created a set of tools and systems to help remove the pain from product content.


Imagine, all of your content in one place. A customisable workspace that adapts to the needs of you and your partners.


We will make sure your product gets to where it needs to go, regardless of platform requirements.


With decades of Amazon experience, our team knows what makes good product content

Software that Delivers

Store & Share Your Content. 

The Digishare digital media library is designed to let you Store, Manage and Share your assets with ease. It’s a system that can adapt to your needs and those of your retail partners, and is capable of combining global and local assets for specific markets. All shareable at the click of a button.

Distribute Your Content. 

Retailer or syndicator. Global or single-market. One product or thousands. With our DigiconX bespoke solution for content delivery, we can customise an automated or manual content process that meets your needs.

Customise Your A+ Page. 

Our StoryBuilder product detail page editor allows you to easily create enhanced content, perfect for Amazon A+ and A+ Premium pages, as well as other retail partners. Preview and hone your message, while we take care of the delivery.

Meet our Team

EtailDetail have been helping brands large and small convert more shoppers since 2009. Meet our senior team.
Rich Coombes

Rich Coombes

Managing Director

Rich is an experienced marketing professional, with extensive experience at major brands such as Unilever and Amazon. Recognising a need to help brands create and distribute high-quality product content, he founded EtailDetail in 2009.

In his spare time, Rich is an avid photographer, enthusiastic saxophonist, and laughable cricketer.

Chris Lambert

Chris Lambert

Account Director

With over 12 years spent in online retailing (including Amazon UK), EtailDetail's resident Yorkshireman brings with him a wealth of experience and a keen design eye.

He is a long-suffering fan of Huddersfield Town FC, and dislikes writing personal biographies.

Louisa Church

Louisa Church

Account Director

After spending over 15 years in the Music and Finance industries, Louisa is one of EtailDetail's senior account managers. As fluent in navigating Amazon Vendor Central as she is managing client relationships, Louisa's versatility makes her a core member of the team.

Louisa enjoys playing the ukulele and attending sporting events, but has yet to successfully combine the two.

Mike Fielding

Mike Fielding

Technical Director

In his time at Amazon UK, Mike helped shape and codify the content processes for new categories, such as Consumer Electronics, Home & Garden, and more. He launched the Computing and the Office sub-categories and has been involved in consultancy for a number of global brands and organisations, from Intel to the British Museum.

Mike joined the EtailDetail team as a director in 2010. His hobbies include taking enigmatic photos of himself and then posting them in online profiles.

Want to know more?

The EtailDetail Blog

News and commentary on world of online retail

Get in Touch

Drop us a line to hear how we can help make your product content go further, faster

Find us at the office

EtailDetail Ltd

1st Floor, Unit 5

Coppergate Mews 

103-107 Brighton Rd



United Kingdom


Give us a ring

(+44) 0800 8101192
Mon - Fri, 9:00-17:00

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